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Sam Horn, the Intrigue Expert, is a positioning/ messaging/branding strategist with a twenty-year track record of results with such clients as Intel, NASA, Boeing, Cisco, KPMG, British Airways, ASAE, and Entrepreneurs Organization. She was a top-rated speaker at INC 500/5000.

Sam has helped thousands of entrepreneurs and executives (e.g., Jill Nelson, founder of Ruby Receptionists; FORTUNE Magazine’s 2012 #1 “Best Small Company to Work for in the US”; Charlie Pellerin, project manager of the Hubble Telescope; and Nina Nashif, founder of Healthbox and World Economic Forum Young Global Leader) to create intriguing books, keynotes, and TEDx talks that have helped them scale their influence and impact.

Sam is the author of POP!, Tongue Fu!®, What’s Holding You Back?, ConZentrate, and Take the Bully by the Horns, which have been endorsed by high-profile individuals including Stephen R. Covey, Billie Jean King, John Gray, Tony Robbins, and Ken Blanchard.

Sam is an in-demand media resource whose work has been featured in Fast Company, The New York Times, and The Washington Post. She’s been on every major TV and radio network, including CBS, NBC, ABC, and MSNBC, National Public Radio, Jay Leno’s Tonight Show, and To Tell The Truth, where she and her Tongue Fu!® team stumped the panel.

Sam is the former executive director and 17-year emcee for the Maui Writers Conference, where she worked with top agents/editors and dozens of bestselling authors including Mitch Albom, Frank McCourt, Nicholas Sparks, James Rollins, and Dave Barry.

Got Your Attention?

In a world where everyone is competing for the time and attention of important decision-makers, how can you stand out?

Intrigue Expert

Keynote Speaker

Communications Strategist




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